B2B Marketing Decision Makers Betting on a Mix of Traditional & New Marketing Strategies to Win in 2026 According to Madison Logic Survey Nearly Half of B2B Marketing Leaders are Prioritizing Customer ...

This year, Demand Gen Report has released a collection of in-depth analyses that map out the future of the industry.

The transformation in automotive retail shows what’s possible in B2B when AI moves from supporting decisions to making them ...

These findings align closely with external research as well. For example, Foundry's 2023 ABM and Intent Benchmarking Study ...

The pace of innovation in B2B marketing has never been faster. New digital platforms and advancements in AI and other ...

Fold, a leading B2B tech communications and content agency, today announced the findings of its 2026 Marketing Budget ...

How to handle B2B content the right way? Click to learn about the major changes in B2B marketing, and find tips on how to balance audience engagement and SEO.

Propolis members can benefit from discounted rates to our training courses, as well as access to our bespoke advisory services and events. Discover what Propolis can offer you. Influencer marketing is ...

This year has certainly been an unpredictable one in the US. Along with the rise of AI, there’s been a potential TikTok ban in the cards, as well as the delay of third party cookies…again. The list ...

A framework for turning disconnected AI experiments into a governed, repeatable engine that delivers measurable business ...

Even the best B2B marketing can be forgettable and uninspiring. Instead of letting your company’s B2B efforts fall short, liven them up with four proven strategies. Four strategies to make your B2B ...