It might initially seem difficult to build great, lovable products for users employed at other organizations, but with the right strategy, it is an art you can enjoy. The Fast Company Executive Board ...

BondwithPet, a brand of Vergent Technology Limited, expands its B2B program to offer custom pet memorial products. The ...

Forrester’s 2026 B2B Marketing, Sales, And Product Predictions: B2B Companies Will Lose More Than $10 Billion Because Of Ungoverned Use Of Generative AI According to Forrester’s (Nasdaq: FORR) B2B ...

Lately, more and more B2B companies are using video as a means to promote their products and services. That's understandable, because videos let you address complex subjects in an engaging and dynamic ...

Ed Marsh, founder of IntentData.io, has founded and run several B2B companies in the US and abroad, in technology and industrial fields. Last year, 2021, was the year of product-led growth (PLG) ...

B2B commerce is under more and more pressure to meet the demands of a tech-savvy, digital-first consumer who has brought over all their expectations about service and experience from the B2C world, ...

Canva, a free online graphic design tool, wants to make business easier. That's the idea behind its latest brand campaign – “What Will You Design Today” – now in its fifth iteration. The tagline sums ...

Conventional wisdom says that most B2B products will be sold across the web. For anything that's a commodity, customer will simply get online, compare prices, and order what they want. Sales reps are ...

There is a common misconception about many B2B products: They’re boring. That notion is sustained largely by the media and awards cultures, which skew disproportionately toward consumer b rands. As a ...

CAMBRIDGE, Mass., October 28, 2025--(BUSINESS WIRE)--According to Forrester’s (Nasdaq: FORR) B2B marketing, sales, and product predictions, as more B2B buyers adopt generative AI and conversational ...