Learn how to coordinate email and SMS campaigns for small businesses by using each platform effectively and automating with ...

Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. SMS marketing is becoming increasingly central to business marketing strategies, both in the ...

Based on data drawn from the one billion texts sent through TrueDialog's platform, the report provides marketers with new data on timing, message composition, engagement behavior, unsubscribe patterns ...

Projections estimate the SMS marketing industry will reach $9.96 billion by 2030, which means brands, creators and public figures are doubling down on SMS as a powerful way to build meaningful ...

The home services and the construction industries utilize text messages for direct and immediate communication with homeowners, property managers, and construction professionals. This quick and ...

Sybase has announced two new mobile services based on SMS messaging, one for phone users to get turn-by-turn directions, another for vendors to insert ads or promotions at the bottom of the message ...

Texting creates faster engagement than any other channel. Used well, it will bring you an incredible ROI while creating better customer experiences. Here’s how. To comply with regulations, ensure your ...

Why are businesses using text and mobile messaging marketing in 2023? How do people feel about SMS marketing? To find out, SimpleTexting surveyed 1,400 consumers, business owners, and digital ...

In the rapidly evolving digital era, SMS marketing has emerged as a powerful option for businesses, providing fast, straightforward means to reach customers. SMS marketing consists of sending ...

Short message service (SMS) has been widely used by consumers, and SMS advertising has emerged as a popular topic in advertising and mobile commerce areas. However, the literature has not sufficiently ...

Trillions of text messages are sent and received via SMS-enabled devices every day, but have you ever stopped to ask, “What is SMS, exactly?” One of the oldest forms of mobile messaging, SMS messages ...